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Animal Movie Marketing Tactics and Social Media Buzz is the Talk of the Town

10 months ago
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Animal Movie promotions

The ‘Arjun Reddy’ or ‘Kabir Singh’ fame Director Sandeep Reddy Vanga’s movie Animal’s trailer which was released on November 23, has managed to create a buzz among viewers. Within 24 hours, has crossed 71.4 million views in all languages. The Hindi version of the trailer has already hit 58 million views, and in total, the film has already entered the record, entering the list of top 10 most viewed trailers in 24 hours. The film has been given an ‘A’ rating and would last for more than 3 hours! This makes the action thriller as the India’s longest-running adult film.

The most talked about Trailer

The trailer suggests that the film will be a dark, gritty family drama. Ranbir Kapoor takes on a ferocious persona. He shines as Arjun Balbir Singh, a man determined to exact revenge on those who murdered his father, Balbir Singh (Anil Kapoor). The film delves into the complicated relationship between a father and his son.

Aside from Anil and Ranbir, Bobby Deol plays the antagonist Viraj Surve in the film. The character is thought to be deaf. Aside from the Kapoors and Deols, the film will also include Rashmika Mandanna from ‘Pushpa,’ Tripti Dimri from ‘Bulbbul,’ Prem Chopra, Suresh Oberoi, and others.

Also Read: Animal Jaw Dropping Trailer: Promises A Violent Tale Of Father-Son Relationship

Film Promotion with Cricket

Ranbir Kapoor appeared on the pre-show of Star Sports Cricket Live. The event saw Kapoor promote his pan-India film Animal while also showing his support for Team India in their blockbuster semi-final match versus New Zealand. Kapoor took part in an interactive session with cricket experts such as Harbhajan Singh, Mohammed Kaif, Irfan Khan, and host Jatin Sapru.

Kapoor emphasised that his character in “Animal” is not a crazed murderer, but rather has a complicated and twisted mentality, and he referred to the film as his worst to date. He expressed his gratitude for the opportunity to work with Sandeep Reddy Vanga, learning about bravery, character development, and dealing with the delicate facets of a multifaceted character.

The Animal Team in NBK Show

Sandeep Reddy, Ranbir Kapoor and Rashmika Mandanna attend a show with Nandamuri Balakrishna AKA Balayya turned talk show host with ‘Unstoppable with NBK which is streaming on the OTT platform, Aha.

The promotions went viral and got wide attention among the fans across India, especially in the south India.

On the Sets of Indian Idol

The Ranbir and Rashmika promoted Animal movie on the sets of the reality show Indian Idol. The two struck the absolutely adorable Korean heart pose in delightful shades of blue and pink. The fans have become even more awestruck and it grabbed our eyeballs.

Spotted at Spotify

Ranbir and Bobby graced a Spotify-sponsored event in Mumbai wherein they entertained the crowd by dancing to the tunes of Animal’s songs. After dancing to the foot-tapping number, Ranbir Kapoor took a jibe at the music company’s premium plan.

The video is trending online on social media now. One X user said, “Ranbir just said what our heart feels.” Another X user said, “Same Ranbir same.” One more X user said, “Ranbir just trolled Spotify at a Spotify event. Wow.”

Music Launch

Ranbir Kapoor won the social media during the music launch of Animal. He expressed his admiration for Bobby and he recreated the iconic hook steps from the song ‘Love Tujhe Love Main Karta Hoon’.

Ongoing Social Media Buzz

The film has raised interest and created a rage, witnessing him unleash his beast mode. For the last 24 hours, social media has gone crazy discussing about the film making to political correctness, violence to toxic masculinity etc.

Fan theories are ripe on social media about the storyline.

Berserk Advance Booking

A limited booking was opened in Hyderabad and it has already sold 5,000 tickets. The film has earned an impressive $125, 088 (approximately Rs 1 crore) in advance bookings in the US. The advance bookings for India will launch on November 26. The film will be released in theatres on December 1. It will compete with the Vicky Kaushal-led historical drama/biopic ‘Sam Bahadur’ for box office supremacy.

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